Contradictions
Contradictions fashion furniture and home accessories are crafted to perfection in design studios in Portugal, Italy, Greece, China and Philippines. The procured entities are displayed in showrooms in Karachi and Lahore for clients to experience and select with ease.
Their mantra, ‘Transform your space into your dream home with Contradictions furniture and accessories,’ is embedded in the minds of their audience through their creative and promotional strategy. Using the brand message, a social media creative strategy was created which further sub dived the message into different components including ‘Add glamor and style to your living space,’ and ‘Make bold statements with Contradictions.’
Services Provided:
Social Media Management
Content Creation (Static/Animated)
Digital Video Content
Brand Integration Content Promotion – Ramazan Pakistan
Community Management
Targeting – Audience Insights and Promotion
A media platform which pays homage to the style icons of Pakistan entertainment and fashion industry and the trendsetters, all the glitz and glamour with star studded performances and jaw-dropping style statements made on the red carpet, HUM Style
Awards is the event where you get it all. Keeping the essence of the occasion in check and diluting it in the communication, a digital media platform (Facebook/Instagram) was created to generate hype for the event and provide updates during and after the affair. The ‘Hollywood Style: Black and Gold’ theme was used to create a communication strategy which resonated with the core values of the ultimate style platform of the country.
Services Provided:
Digital Media Platforms Created (Facebook/Instagram)
Communication Design (Static/Animated)
Social Media Management
Community Management
Targeting – Audience Insights and Promotion
Healthy eating is not about restricting your diet or depriving yourself of the food you love in order to lose weight or look thin, it’s rather making the correct lifestyle choice for a healthier and happier you.
With the Wellness360 diet plan delivered to your door, healthy eating has never been so easy. Every delicious meal has been carefully selected and calorie counted to give you the best possible help to achieve your weight and health objective. All plans include a wholesome and delicious breakfast, lunch and evening meals that are hand-prepared in our kitchen, packed full of flavour, sealed and ready for you to re-heat.
The brand wanted to create awareness regarding their service and create trial. Keeping these key objectives in mind, the corporate identity was rebranded including the logo design, stationary and packaging. A six-month plan was designed and bifurcated in three phases namely re-launch, awareness and trial generation.
Services Provided:
Rebranding of the Corporate Identity
Social Media Management
Content Creation (Static/Animated)
Digital Video Content – Information Series
Community Management
Targeting – Audience Insights and Promotion
House of Italia is a leader in the olive oil market in Pakistan. After achieving the leadership status, the brand ventured into other complimentary and supplementary product market such as olives, canned foods e.g. strawberries, peas, pineapples and more. The brand offers a range of healthy foods ensuring highest quality coupled with value for money for consumers who wish to lead and maintain a healthy lifestyle. After all, health is wealth.
The brand wanted a complete revamp of their digital media platforms and portray a high end, premium product appeal while still keeping the audience engaged and inviting the masses. A consumer engagement strategy had to be made and put in effect so has to achieve the objective of a large, and loyal customer base in the market and a community over digital media. The design factor played an imperative role in this plan.
Services Provided:
Revamp of Digital Media Platform Outlook (Facebook/Instagram)
Social Media Management
Content Creation (Static/Animated)
Targeting – Audience Insights and Promotion
Seven Kitchens is a restaurant which brings the exquisite experience of seven diverse kitchens to Karachi foodies. A premier restaurant for serving luscious and succulent food in an artistic and amusing ambience, their menus are utterly designed for those who like to take pleasure in exploring innovative taste. Ranging from The Steak House menu to Darvesh Dustarkhuwan, exploring all delicacies of the local cuisines, the place as it all.
As a new, high end, continental bistro in the market, Seven Kitchens needed to create a launch and awareness digital strategy which would highlight the USP of the eatery from the rest and stand out amongst the clutter. After a successful launch of the eatery supported, by a pre-launch, launch and post launch digital media and PR strategy, the restaurant incurred great footfall over the next few month. The noise had been made.
Services Provided:
Creating a Corporate Identity
Social Media Management
Content Creation (Static/Animated)
Digital Video Content – Information Series
Community Management
Targeting – Audience Insights and Promotion
PR Event
